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2 Horseracing, the media and British leisure culture, 1918–39 edia experience was part of everyday activity. It helped make sense of the world and construct cultural citizenship.1 Reading the racing pages in the sporting, national and regional press or the adverts, novels and non-fiction with a racing theme, provided a temporary escape from Britain’s economic problems. Watching breathtaking racing action shots in newsreel and film was enhanced by ever-improving photographic equipment. As electricity and radio became more available, the BBC radio commentaries on

in Horseracing and the British 1919–39

This book provides a detailed consideration of the history of racing in British culture and society, and explores the cultural world of racing during the interwar years. The book shows how racing gave pleasure even to the supposedly respectable middle classes and gave some working-class groups hope and consolation during economically difficult times. Regular attendance and increased spending on betting were found across class and generation, and women too were keen participants. Enjoyed by the royal family and controlled by the Jockey Club and National Hunt Committee, racing's visible emphasis on rank and status helped defend hierarchy and gentlemanly amateurism, and provided support for more conservative British attitudes. The mass media provided a cumulative cultural validation of racing, helping define national and regional identity, and encouraging the affluent consumption of sporting experience and a frank enjoyment of betting. The broader cultural approach of the first half of the book is followed by an exploration if the internal culture of racing itself.

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the key place of racing and betting on races in British culture. Racing possessed its own subculture, explored later in the book, but racing impacted even on those who never went to a race meeting and never placed a bet. Given its media coverage, no one could ignore it. Racing was the leading cultural manifestation of sport. Chapter 2 explores the sometimes ambiguous, often complex and always interdependent relationships between racing and the mass media. It examines the ways in which racing was presented, packaged and imagined, from the racing pages in the sporting

in Horseracing and the British 1919–39
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Conclusion he vast majority of ordinary people in Britain between the wars paid far more attention to sport, and the doings of ‘society’, than to the interests of the country’s intellectual elite. Racing was one of Britain’s leading national sports, and the media gave it more prominence than football or cricket, its main competitors. Involvement in or opposition to it were integral factors in British cultural life. Previous pages have explored its place in detail, and discussed social and economic changes in racing between the wars, power and control in racing

in Horseracing and the British 1919–39
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; migrating across cultures and ∙ 215 ∙ A HISTORY OF THE CASE STUDY the globe; instrumental in asking and prompting questions about the human subject – the sexed subject, the criminal subject, the segregated black subject and so on. Today, the case study remains a nomadic genre, one that stubbornly refuses to find a definite home in a discrete discipline. In medicine and the social sciences, the past forty years have witnessed a turn away from the case study as a scientific method of enquiry: case writing is now situated at the opposite end of ‘best evidence’ randomised

in A history of the case study
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decry the results. McLuhan made the press, along with later electronic media, especially television (he did not live into the age of the Internet), the twin foci of an elliptical critique of modern culture. His work, written in a deliberately idiosyncratic and often impenetrable ‘mosaic’ style that has irritated many of his readers, has nevertheless exercised a continued influence on modern communications research. McLuhan’s own reputation has ebbed and flowed since the 1960s, and he is alternatively revered as a prophet of the Information Age, and even of

in The spoken word

demonstrated how imperial culture was made by complex modes of reception and appropriation, how ideas about empire, citizenship, and identity were forged in encounters and experiences ‘on the ground’, as it were, and how colonial knowledge was always imperfect and partial. The Delhi durbar was the greatest act in the performance of imperial culture by British royals. The royal jeweller crafted a lighter

in Royal tourists, colonial subjects and the making of a British world, 1860–1911

methods of agriculture, trade and morals, were informed of the latest achievements and news from all over the world by self-appointed public enlighteners.2 As the eighteenth century progressed the populace became increasingly divorced from the old traditional oral cultures and conceptions of the world. Although there are some truths in this classic version of the Enlightenment there is reason to give it only partial credence, as the study of supernatural literature of the period demonstrates. The development of printed media during the second half of the seventeenth

in Beyond the witch trials
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transport and communication, the steamship and the telegraph. Royal movements were disseminated by an expanding culture of print in Britain and the empire and through the new medium of photography. By the mid-nineteenth century, royals could travel in comfort and safety by land and sea because of British naval dominance, the expansion of settler communities, and the ‘neutralisation’ of indigenous peoples

in Royal tourists, colonial subjects and the making of a British world, 1860–1911
Vaccine scares, statesmanship and the media

9 The MMR debate in the United Kingdom: vaccine scares, statesmanship and the media Andrea Stöckl and Anna Smajdor Introduction In 1998, British surgeon and researcher Andrew Wakefield published a paper in the British journal The Lancet , suggesting that there was a link between the triple vaccine against measles, mumps and rubella (MMR) and the development of

in The politics of vaccination